Here is Instapage Poland Sp. Z O.O Review.
Introducing a well-optimized landing page could be strenuous. You need to go back-and-forth with some designer and, oh yeah, pay a significant amount of money … is that always the case?
Not any longer.
Now, you have all kinds of tools required to help you to build a landing page, rich in features, without needing to understand a lick of code.
It’s no news that to get better results from social media contests, ebook downloads, or Pay Per Click campaigns, one needs better landing pages.
And for that, you require a tool like Instapage.
Intrigued? Great. Have a look at this evaluation to see if Instapage is the best fit for you.
Features
Templates
In the description of the product, about 200 design templates are stated to be available for you to select from. However in reality, we found there to be only 80.
Some of the existing choices are not complete landing pages. For instance, the “Thank You” design template isn’t a complete landing page option.
Nonetheless, while you may not be able to obtain as many templates as stated, those that are offered to you are of high quality and cover a broad spectrum of objectives that will help you.
One feature that we liked in this aspect is the filters. When using the filters, it is quite simple to narrow down the accurate filter that you desire as you produce a new landing page.
The Drag-And-Drop Landing Page Editor
You could start with a blank canvas or with one of the design templates, and the Instapage editor would provide you the freedom to customize your landing page.
In fact, flexibility has to be the keyword when referring to the Instapage landing page editor.
As compared to even the most advanced WordPress page builders, the Instapage page builder lets you position your elements anywhere you want on the page. Rather than being configured with a column and row-based structure or a grid layout, you’re free to move the items on your page anywhere on the canvas.
Total creative liberty and a lack of restraints can be overpowering. So, to help to combat this, Instapage shows valuable grids and markers as you move items around the page, which offers you an easy method to line up your page elements if you wish to do so.
One noteworthy feature of the page builder is that as you move an item around, the distance in between that item and the other page content is shown, offering perfectionists a trouble-free method to place their page elements.
Customization Options
You can quickly tailor the elements that make up your pages through Instapage.
Instablocks
If you’re going to be building-up several landing pages, be it for yourself or your customers, Instapage offers a terrific timesaving function that you might appreciate.
That feature is called Instablocks, and it enables you to build a library of reusable blocks or assets that you can integrate into any of your landing pages.
For example, you might make a custom testimonials block that includes favorable feedback from your users, and after that save it as an Instablock. Then, whenever you’re producing a landing page needing testimonials, you can quickly place that Instablock into the page.
You might also utilize Instablocks for making calls-to-action, page headers, footers, and anything else you can develop with Instapage that you may wish to utilize on a number of pages.
Furthermore, Instapage also provides a different choice of Instablock design templates for you to use as starting points for your own assets.
Landing Page Widgets
Utilizing the Instapage widgets, you can rapidly put in a range of aspects into your landing page designs. To include one to your page, simply click one of the widget icons on the sidebar menu of the editor, and it’s instantly dropped onto the canvas.
You can then move it around the page and start editing its content and look. You can likewise specify the action linked with a widget, such as specifying what happens when someone clicks on a button.
While there are some effective options, the widget selection needs to be the weakest aspect of Instapage, particularly compared with WordPress page builders such as Divi builder and Elementor.
Using an innovative WordPress page builder plug-in, such as Thrive Content Builder or Beaver Builder, you can include ready-made pricing tables, sliders, reviews, and a lot more items to your pages. However, you can’t do that with Instapage.
Mobile-Friendly Page Designs
By default, all landing pages created by Instapage are all mobile-friendly. Nonetheless, you can change to the mobile view of a page you’re modifying, and after that make changes that only mobile users will see.
So, if the idea of showing slightly different versions of your landing pages depending upon whether your visitors are using a desktop device or a smartphone sounds appealing to you, Instapage does include this functionality.
Nevertheless, you can’t rather create two entirely different versions of a page. Rather, you can just conceal elements you don’t want your mobile users to see.
The Instapage page builder makes the cut for us.
Along with an easy to use interface, it gives you tremendous flexibility when it concerns positioning items, while likewise providing helpful assistance if you want to align your page elements exactly.
The lack of widgets or pre-built parts is disappointing, but you can produce most items yourself and after that save them for later on.
Tracking, Testing and Reporting
Having actually published a landing page, you can start observing how it’s performing. One of the options is to utilize the integrated heatmap tool to see what your visitors have actually been doing while viewing your pages.
In case your landing page isn’t producing as many leads as you had expected, the heatmaps could let you know of any possible problems, such as buttons that your visitors may not be recognizing.
These are mainly forms or buttons that are too far down the page, not in view from where most of your audience is scrolling to.
In addition to heatmaps, you can also have a look at the conversion rates of your pages and other analytics information to assist you predict their effectiveness.
Google Analytics integration provides you a lot more insight into the performance of your pages.
For you to get back at more conversions out of your visitors, Instapage permits you to run A/B tests on your landing pages, too.
Utilizing the controls, you can develop a copy of a landing page, and then modify the brand-new variation of the page, such as altering the call to action.
The tool will then show the different variations of your page to your visitors to see which one performs the very best.
Instapage Pricing
Now let’s talk about one of the most crucial element that’ll probably determine your take on this tool: the price.
Instapage offers 2 pricing tiers.
The very first level, the Business plan, is $149/ month if you pay annually and includes the most standard functions like Instablocks and the mobile-responsive builder. If you pay monthly, it will cost $199 / month.
The second level, the Enterprise plan, has customised pricing so you need to reach out to the team for your pricing. You get 1:1 ad to page personalization, real-time collaboration, AMP pages, ad spend conversion attribution, and direct-lead bypass meaning that Instapage never stores your leads’ information.
So … is Instapage worth your cash?
If you blog casually, using only one or two landing pages, most likely not.
However, if you’re a devoted marketer or entrepreneur who’s always running different promos, or if you’re running a business or marketing team, then I think Instapage is definitely worth a shot.
Yes, it can be a large expense. But it is justifiably better than a lot of the more affordable alternatives … if you really utilize the advanced features to your benefit.
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Pros
- True drag and drop builder that doesn’t restrict you in any way
- A vast variety of design templates, most of which are attractive.
- Basic A/B testing
- Built-in analytics and conversion goals
- Lots of integrations with well-liked email marketing services
- Hosted asset delivery for easy lead magnets
- Permits you to edit the mobile version of your page
Cons
- Mainly, the price. The functions are admirable, but they do not come cheap. Casual users may be priced out by the charges.
- There’s no A/B testing in the least expensive plan. This makes Instapage much mores
- The widget list is a little small. For example, it would be valuable to have a dedicated pricing table widget.
Final Thoughts
All things considered, Instapage is an excellent option for those requiring to create fast, professional landing pages.
It provides top quality pages in a simple-to-use format, which makes it perfect for both newbies and more experienced page designers.
And though its additional functions will cost more, they absolutely work to boost the experience.
Using A/B testing and heatmaps will help guide your strategy and creation, and conversion objective tracking will let you understand if you’re on track.
The crux of this, however, is that if your objective is better landing pages, you can’t fail with Instapage.
Though it’s not the most preferable option in terms of money, but if you want a high-powered, optimization-oriented landing page builder, we do not believe Instapage will dissatisfy you.